Interectory - Directory Resources!

Regardless of the type of site you have, whether it is purely informational or a full blown e-commerce site, it is always worth budgeting for subscription fees to the strong directories. The sites where you have to pay a fee to be able to list them have that fee for a reason; they are widely used, and often have an in-house marketing team working full time to manage the site. This means they can filter any spam out, and can take the time to review each site that wants to be listed to filter out the poor quality ones, and ensure their site only lists credible, desirable sites. Also, your site will be reviewed as to its suitability and accepted into the directory listings quicker than with non subscription sites, as they will often have large backlogs of sites waiting for approval. As a result, they run the risk of becoming a link farm – something search engines such as Google pay no attention to, and are, in actual fact, illegal. Possibly the biggest advantage when using a paid directory is that they attract the heaviest traffic – they themselves spend money on ensuring they are high up in the search engine rankings, and are popular sites to visit themselves. This is then transferred to the sites they are listing, as customers are more likely to trust their content.

By working through the top 100 or so directories and subscribing to each one can set you back around a couple of thousands pounds, but you mustn’t forget that this is a one off cost, that will ensure your listing among the top sites for life. The security and guarantee of traffic these sites have makes them a good option to take when looking at ways to promote your business online.

As we already know, having a high number of back links featured on other sites is the bets way to ensure search engines are aware of your site and to boost your site up in the rankings. Therefore registering with a site such Stongestlinks.com is a sensible way to manage your links, and to ensure all the links you have are relevant. Browsers and visitors to sites get very frustrated if the links they click on do not direct them to where they expected it to, so it is important to make sure you only have back links on sites relevant to your area of business.

Probably the most important thing to remember when budgeting for online marketing is that not all of the money should be spent in one area, such as article directories subscription fees, but should be spread out to achieve an even cover – writing and submitting articles, pay per click advertising, search engine optimisation on the actual site by experienced web designers, etc. These should all be included in the marketing mix, because not all search engines use the same methods when ranking pages, and above all the internet is still a relatively new world, and trends are liable to change.

Popularity: 87% [?]

Have you ever tried building a link Directory?

So you’ve just built your brand new web site and now you need to get it notice, no point having a web site if nobody comes and looks at what you have done. So you decide that the best way to get listed in the search engines is to have other web sites link to you but how to do you go about.

Well unless you know how to write HTML and are able to write your own web pages the best way to create link pages is to get your hands on some sort of link software. I personally use Arelis from Axandra but there others out there. This software allows me to create link pages, search for link partners, send emails to prospective partners, and keep track of each web site you have linked. But really and truly this is just the start of the process don’t be fooled in believing that it is easy because despite the promises you might get when getting your software it will still take time and hard work on your part to build a successful link directory.

So before you begin take some time to decide how you want your link directory to look and want sort of partners you want to approach. Make sure you have a good description written for your site and your site itself has something to offer others. A site built purely for advertising really doesn’t offer anything to anybody. Concentrate your link partners on your sites subject matter, I.E. if your site is about computers don’t look for partners with sites about travel and sport, a small collection of links directly related to your site is better then hundreds of links with absolutely nothing to with your site.

Now you are ready to begin, I would recommend placing a few links on your pages first that link to articles and resources covering your subject matter that way when inviting people to link to you they see a page which already has links on it and not just a page with their link on it indicating a freshly created page, showing others you have already begun work on a really useful directory which would make sense for them to be part of it. At this point it might be useful to use a link exchange directory, there are several around like Linkmarket.com and Link Metro.Com. Using these sites you should be able to pick up a few early links to get you moving and also see how others are going about doing the same thing but be careful as well, I have fallen foul of some dirty tricks as well. I have placed links to sites where the webmaster had agreed to link but then they fail to place your link or put it on page which will never then be found by anybody let alone the search engines.

In the early stages of your linking programme don’t worry too much about PR but you do need to try and get links on pages which are visible in the search engines this will then allow your pages to start to get picked up as well. Don’t be put off by other webmasters blatantly ignoring your requests for links, it happens to me all the time you jut have to keep plugging away. I think some people forget they had to start from scratch as well and because it happened to them they feel it is alright to do it to others. When trying to get links make sure you look around the site you are requesting a link from, you need to make sure there is a link from their home page to their link pages after all if you can’t find the links how will their visitors to their site find them. Make sure their link pages is well organised you don’t your link on page where the majority already on there has nothing to do with your sites subject. Its common sense really you don’t look for software in amongst weight loss sites.

You’ve now finally got some sites to link to you and your site is starting to take off, it is now where it becomes more important to keep plugging away. Start to send emails to prospective partners, include your URL, link anchor text and description and most importantly include the URL of the page where you have already added their link. Try to offer them something and point out the benefits of a link from you. Also search out other methods of getting links to your site, fill out exchange forms that some sites offer and try to get your self listed in internet directories. You can find a great list of free directories to submit to at directorycritic.com. Don’t become disillusioned too early as I said early this won’t happen overnight it will take time and hard work on your part and will need you to keep plugging away at it.

Popularity: 79% [?]

You might have heard of Web directories before. Web directories are usually sites dedicated to links. Depending on the site, they might be dedicated to a particular category or they maybe general and contain listings for a variety of different categories.

When you are looking for ways to optimize your website so that it gets the most exposure possible, often times webmasters overlook internet or web directory submissions. This can be a major oversight. Web directories are usually human edited and can therefore gain rank of their own. The link to your website once it is submitted is reviewed and then placed where it is believed to be of most benefit to those looking at the directory. Search engines also use human edited web directories in their page ranking criteria.

This is why submitting your site to a web directory can help you when you are optimizing your website in order to gain more viable traffic for your site.

That is the major benefit of web directory submission. It can be a difficult and timely task to submit your website to various directories however, it is definitely worthwhile to do so.

When considering the myriad of options available to you in search engine optimization, be sure not to pass web directory submission by. Doing so could seriously hinder your optimization process.

Consider carefully the web directories that you are looking to submit to and make sure to follow all guidelines. It is also a good idea to make sure that your site is complete and has a professional look. Take the time also to make sure all keywords and information is in place correctly since reviews use this information to locate your site on the directory. Following these steps, and submitting to a web directory is one way of making sure your site is a web success.

Popularity: 69% [?]